Because You Can Doesn't Mean You Should

Posted On: 2010-02-01

Have you ever noticed that the strangest people seem to come out at times during the Lunar cycle when the moon is full? I don't know why it is but you seem to see more of them out on the streets ... there are more trolls on the boards and even the trolls who are always there come out with even sillier things than they do at other times.

In case you haven't noticed the moon I can tell you that it is just a day or so past full moon and yes ... we've had our favorite troll attacking us once again. Oh you won't see this troll on any adult boards ... instead this troll likes to attack us on one of our blogs which is much easier to deal with. We simply delete their posts as soon as they make them.

Of course we could ban their IP address but just because we can doesn't mean we should. This troll is a cheapskate and doesn't have a fixed IP so if we were to ban their IP we'd be shutting off a large part of our readership who just happen to use the same ISP.

We can also ban their email address ... and we do that every time they post ... so every time they want to have a go at us they have to get a new email address. I guess some trolls are willing to waste their time ... because that's what this person is doing. We don't even read their comments before we delete them and we know it's the troll because they use the same name somewhere in their email address every time.

Just because you can build an adult site ...
Yesterday we got an email from a normal couple who aren't affected by the moon ... at least not that we know of. They're two girls who have built a site to sell their used panties.

Now if you think that might be strange I have to tell you that there is quite a market for it ... it's not a huge market but there are plenty of guys out there who want to buy girls' used panties.

It seems that this couple realized that there would be a market for their panties so they went ahead and built a site using a rather poor site maker that builds everything in frames. When you add a fairly crappy site building script to a vision by two people who have never built a website before ... well I'm sure you get the picture ... and it's not a pretty one.

Now the site is built they want us to do all the SEO work for them and maintain the site so that they can "get on with our lives".

Hopefully the quote that we sent them has shocked them into reality because they would have to sell a heck of a lot of used panties to pay someone to fix all the problems that they've created in that site ... and that's even before we get down to doing any search engine optimization work for them.

So if you think you'd like to build a website to sell used panties ... sex toys ... or anything else that's kinky then maybe you should think again. Just because you can build it doesn't necessarily mean you should because there's a lot more to building a successful site than using a website builder to throw up what you think are pretty pages.

Time and time again you will hear me ... and many other experienced webmasters here and over in mainstream say the same thing ... build it and they won't come. You can't build a site and then sit back and think that's all you need to do and now you can get on with your life.

Whether you're selling used panties or mint-condition condoms building the website is only one of the steps that you have to take if you want to succeed. While some people may think that building the website is the hard part the reality is that building the website is easy.

It's what comes after that's the hard part. While you can certainly have fun producing more content or more product you also have to get people to come to your site to buy stuff and if they don't come you don't sell anything and if you're not selling stuff then you're not making any money.

So you build the site and then you start chasing traffic ... you work your butt off, or you pay someone, to optimize your site for the search engines. Of course if you're doing that yourself then you need to learn how to do it effectively and that can take a long time.

You also need to be advertising your site in other places. You need to hit the forums and message boards where the people who might buy what you're selling congregate. You need to talk to them ... flirt with them ... stroke their egos.

You need to build up your brand ... get yourself known out there and make people want to buy from you.

And you need to understand that if you want a life then maybe building a business ... no matter how much fun getting the product might be ... is probably not going to be for you.

So just because you can doesn't always mean that you should ... even here in adult.